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The Search for Ranking Factors: User Behavior

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In the never-ending quest to understand how Google’s ranking factors, we’ve noticed a recent study that clears up one long-standing debate within the SEO world. Evidence now shows that user behavior is an important piece in the ranking puzzle.

The New Google RankBrain and Your SEO Success

Google has announced that its new artificial intelligence (AI) system, RankBrain, has been hard at work for months, using machine learning to help the search engine’s powerful algorithms interpret about 15 percent of all queries.

Client ‘Three Jerks Jerky’ Sparks Frenzy on ‘Shark Tank’


We’ve always loved the jerky produced by our clients ‘Three Jerks Jerky.’ As their official digital marketing partner, we’re lucky enough to get samples all the time, and they’re always a big hit around the office. We’ve been singing their praises now for almost six months, so we were thrilled to see them get recognition on national television.

Google’s Latest—A New Look for Maps Search Results


Google has launched a new maps search results interface, apparently visible globally to all Google Maps users. Reviews are just starting to come in as users begin trying it out and noticing finer points of the new layout. Here are highlights of the most frequent comments from Local Search Forum, pros and cons.

Google Changes Local Search Display

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What big display changes mean for small businesses Do you have an uneasy feeling that something in your universe has changed recently, but you can’t quite put your finger on it? It’s not a cosmic shift, but a new local search display format from Google, which may be just as significant. As a business relying on local search results, you need to understand what has changed and what these changes mean for your business.

Facebook to Small Businesses: Be Mobile-Friendly Now

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Facebook has rolled out a series of test versions for changes to Brand Pages, as announced by COO Cheryl Sandberg on September 8. The changes appear to target small businesses (SMBs), judging by Sandberg’s presentation, in which she cited 45 million active SMB Pages currently found on Facebook worldwide. She stressed, among other things, the importance of SMBs and their use of Facebook Pages to provide women with new opportunities for entrepreneurial growth.

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