Category Archives: Pay Per Click

Free Webinar: How to Boost eCommerce Sales Immediately!

Posted on April 4, 2012

Are you looking to transform your ecommerce website? Come to our free webinar on HOW TO BOOST ECOMMERCE SALES IMMEDIATELY! WHEN: Wednesday, April 18, 11 AM PST Learn how to get your products found and sold more quickly than ever … Continue reading →

Posted in Conversion, Lead Generation, Pay Per Click, SEO | Leave a comment

The Ever Expanding Reach of the Internet

Posted on June 23, 2011

More and more people all over the world are using the Internet. Since 2000, there has been an increase in Internet users globally by an overwhelming 480.4%. People of all age groups have come to adopt and use the Internet, … Continue reading →

Posted in Conversion, Lead Generation, Pay Per Click, SEO | Comments Off

Google Paid Search Advertisements Testing Display of Click Counts

Posted on June 21, 2011

Google has confirmed it’s doing an experiment to test displaying click counts for paid search advertisements. Certain AdWord advertisements would have different click counts displayed below their company’s URL. For example, Google was testing one display that simply showed the … Continue reading →

Posted in Conversion, Lead Generation, Local Search, Pay Per Click | Comments Off

Google Adds “+1” Button to Adwords

Posted on June 3, 2011

Google is officially adding the “+1” button to Adwords advertising. Google has been trying to combine search usability and advertising with social media. This button is a very direct sales approach by having an advertisement with an implicit endorsement from … Continue reading →

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The Difference Between SEO and SEM

Posted on April 7, 2011

SEO and SEM are two very important parts of your web presence and they are also two very different strategies for online marketing, in that it takes a different approach in order to be successful in each. SEO is just … Continue reading →

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How the Farmer Update Changes Google PPC

Posted on March 30, 2011

The Farmer update has shaken up the SEO world, and while it was rolled out keeping the user’s best interest intact, this update may be for the benefit of the advertisers. Usually the changes to Adwords over the last 24 … Continue reading →

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SEO and PPC Working Together

Posted on February 17, 2011

Search engine optimization (SEO) and pay-per-click advertising (PPC) can work together to promote a company’s presence online. Some SEO companies tend to put SEO on top of existing PPC campaigns, but they both should be working together. PPC can have … Continue reading →

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